MEDIALOGIA TOOK PART IN THE BPRW

The Baltic PR Weekend, Russia's biggest international forum for PR professionals, was held on September, 6-7. In a development that has already become a tradition, Medialogia took part in this event, which is important for PR professionals.Forum participants were able to learn about analytical reports prepared by using the Medialogia system on a variety of market segments and, moreover, had an opportunity to carry out an online study to find out media reputations of their own companies and their competitors. Companies that ventured to analyse their own information activity included BSGV, International Bank of Saint Petersburg, MegaFon North-West, Rockwool and other market leaders.While preparing for the BPRW, Medialogia made an exclusive media ranking of public relations agencies and companies at the request of the Russian Public Relations Association. The ranking was presented in the plenary session of the first day of the conference and published in the first issue of 'PR Gazette', a corporate publication of the Russian Public Relations Association. A full version of the media activity study prepared by Medialogia in respect of members of the Russian Public Relations Association will be published on www.raso.ru in late September.